The Conference Works direct mail campaign that told a 'story'
The Conference Works team wanted to deliver a direct mail campaign that told a 'story'. A posted campaign that stood out from the crowd, delivered its key message and provided an opportunity for the sales team to follow up. The campaign consists of three stages, the one above is the first stage, 'cost-effective'.
Check out the final money box design here...
The company followed up with emails and phone calls.
Direct mail creative and planning
Direct mail graphic design