SEARCH ENGINE MARKETING
Helping you to climb the search engines, increase your online presence and reach your target audience.
Sarah-Jayne is a Search Engine Marketing Consultant in North London who helps brands like yours achieve results via ethical and sustainable Organic SEO, Paid Search like Google Adwords and now GEO, Generative Engine Optimisation, or Chatgpt/Gemini! Along with a team of SEO experts, when required, Sarah-Jayne works closely with you and your brand to use Paid, GEO and Organic SEO techniques to get your website seen. Whether you need an SEO freelancer or a whole SEO team, we can scale up, or down to match your business needs.
Our SEM Packages start from £350 plus vat
What is Search Engine Marketing & GEO?
Search Engine Marketing (SEM) is a digital marketing activity that focuses on driving traffic to your website from search engines such as Google and Bing. It encompasses Paid Search and Organic Search activity. SEM aims to improve your position in search engines via activity such as on-page optimisation, off-page optimisation, technical seo, local seo, paid seo (like Google Adwords) and international seo.
What is GEO? Generative Engine Optimisation is the new tool we all love to hate. The likes of chatgpt, gemini and other ai tools people now use to learn, discover and review all kinds of things.
REMEMBER: The higher you are in search engines, the higher the chance of reaching your target audience.
happy customers finding your website online, just when they needed you
Why choose us as your SEO partner?
Sarah-Jayne is a senior-level Digital Marketing & SEO consultant offering high-quality, tried and tested SEO services that will help your business grow its presence online. Sarah and her team can be your only SEO team or they can support your already talented digital marketing team. Whatever you need, we can support you.
COMPLETE SEO & GEO
We have GEO & Organic SEO experts, Paid Search experts, content creators, excellent SEO copywriters, technical SEO experts and web developers all on hand to support your business as and when you need it. We can scale up, or down to match your business needs.
WE CARE
Not only are we experts in SEO, but we care about your business and we want to deliver results. We work closely with you to understand your business, your customers, your market and the language used in your space.
ETHICAL & SUSTAINABLE
We use ethical and sustainable GEO and SEO techniques aimed at delivering long term results.
INTEGRATED APPROACH TO MAXIMISE YOUR INVESTMENT
Due to Sarah-Jaynes experience, we take an integrated approach to GEO and SEM – making sure that we maximise impact across the whole marketing mix.
How we work with you
SEM includes a whole bunch of activities, but the key pillars are keywords, content, technical, off-site and now GEO (your brand in AI results). Following these pillars, we deliver our GEO & SEM services to you in the following way.
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UNDERSTAND – First, we learn about your business, customers, industry, challenges, and set goals for your GEO & SEM.
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REVIEW – We carry out a complete GEO and SEM Audit of your website and online presence. We also offer an optional ‘Competitor Analysis’ if you want to see what your competitors are up to.
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STRATEGY - Using the audit we create an integrated SEM strategy consisting of organic and paid activities.
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GET TO WORK - Following the strategy we create the plan and begin work. Covering the following areas;
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Organic & Paid – Ensuring integration and harmonisation.
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GEO (Generative Engine Optimisation – Getting your brand in AI results, chat gpt and gemini.
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Technical SEO – Improvements to your website to aid SEO.
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Keywords – Identify keywords to target.
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On-site SEO – Apply keywords to your website, internal linking, structure and UX.
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Off-site SEO & Backlinks – Improving your website authority with quality and relevant backlinks and mentions.
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Content Marketing – Engaging & relevant content that aids SEO AND hits brand awareness and sales targets.
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Analytics & Reporting – ongoing reviewing and reporting to continuously maximise your SEO investment.
Our GEO & SEM experts, your partners
Sarah-Jayne Whitworth is an SEO consultant and expert with over 11 years of hands-on Organic and Paid Search experience - now, as we move into the GEO era, herself and the team are ensuring we leverage all the new tools and techniques for our clients. All of this helps brands like you, gain visibility online in front of the right customers, at the right time. Sarah-Jayne is supported by a wonderful team including; Kyle our SEM expert and Dave our website developer/technical SEO expert.
Sarah
SEM Strategist, Creative & Lead. Ensuring your ads deliver, your website converts and your brand gains and keep visibility online.
Kyle
Senior Search Engine Marketing Specialist with over 10 years of experience. Through a holistic approach of integrating, organic search, paid search and website conversion, Kyle consistently delivers for our clients.
Dave
Dave is our Technical expert, deciphering the complex technical reports to suggest technical improvements to your website that will increase your online visibility and onsite UX.