SEARCH MARKETING
Get found. By the right people. However they're searching.
Search has changed. Your customers aren't just typing into Google anymore - they're asking AI. They're clicking ads. They're finding businesses through organic results that have taken months to earn.
The good news? We help you show up across all of it.
Sarah-Jayne and the team are Search Marketing specialists based in North London. We work with brands like yours to build visibility across Organic SEO, Paid Search and GEO (that's AI search — think ChatGPT, Gemini and Google's AI Overviews). Whether you need one of those or all three, we'll build the right approach for your business.
Our SEM packages start from £350 + VAT.
The evolution of Search Marketing
Search has three lanes now. Not only do you need to get your site ranking on google or bing, you need to consider chatgpt, claude, ai and geo summaries. It's a little bit more complicated, but don't let that put you off. It just takes a little bit more thought and some considerations on how each online marketing activity supports each other.
The three main considerations for Search Marketing in 2026 are:
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Organic SEO - Activity focused on getting your website to rank organically in search engines like google, no ad spend. It takes time to build, and it should be seen as long term and ongoing. But once it's working, it keeps working. Keywords, content, technical health, backlinks - all the things that tell Google your website is worth showing to people.
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Paid Search (eg Google Ads) - Paying to be at the top or search engines across search, shopping, youtube or more. You pay when someone clicks your ad. It's faster than organic, and works really well as a integrated search strategy.
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GEO - Generative Engine Optimisation is the newest lane. When someone asks ChatGPT or Gemini a question - AI tools pull from what's already out there to give an answer. GEO is about making sure your brand is part of that answer.
The three aren't separate. The best results come when they work together - and that's exactly how we approach it.
Why choose us as your Search Marketing agency?
Sarah-Jayne is a senior-level Digital Marketing & Search Marketing consultant offering high-quality, tried and tested Search marketing services that will help your business grow its presence online. Your success and maximising your ROI is key.
COMPLETE SEARCH
We have GEO & Organic SEO experts, Paid Search experts, content creators, excellent SEO copywriters, technical SEO experts and web developers all on hand to support your business as and when you need it. We can scale up, or down to match your business needs.
WE CARE
Not only are we experts in Search marketing, but we care about your business and we want to deliver results. We work closely with you to understand your business, your customers, your market and the language used in your space.
ETHICAL & SUSTAINABLE
We use ethical and sustainable GEO and SEO techniques aimed at delivering long term results.
INTEGRATED APPROACH TO MAXIMISE YOUR INVESTMENT
Due to Sarah-Jaynes experience, we take an integrated approach to Search – making sure that we maximise impact across the whole marketing mix.
How we work with you
Search Marketing includes a whole bunch of activities, but the key pillars are keywords, content, technical, off-site and now GEO (your brand in AI results). Following these pillars, we deliver our Search Marketing services to you in the following way.
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UNDERSTAND – First, we learn about your business, customers, industry, challenges, and set goals across paid, organic and geo.
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REVIEW – We carry out an audit of your website and online presence. We also offer an optional ‘Competitor Analysis’ if you want to see what your competitors are up to.
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STRATEGY - Using the audit we create an integrated Search strategy.
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GET TO WORK - Following the strategy we create the plan and begin work.
Our Search Marketing experts, your partners
Sarah-Jayne Whitworth is an Search Marketing consultant and expert with over 11 years of hands-on Organic and Paid Search experience - now, as we move into the GEO era, herself and the team are ensuring we leverage all the new tools and techniques for our clients. All of this helps brands like you, gain visibility online in front of the right customers, at the right time. Sarah-Jayne is supported by a wonderful team including; Kyle our SEM expert and Dave our website developer/technical SEO expert.
Sarah
SEM Strategist, Creative & Lead. Ensuring your ads deliver, your website converts and your brand gains and keep visibility online.
Kyle
Senior Search Engine Marketing Specialist with over 10 years of experience. Through a holistic approach of integrating, organic search, paid search and website conversion, Kyle consistently delivers for our clients.
Dave
Dave is our Technical expert, deciphering the complex technical reports to suggest technical improvements to your website that will increase your online visibility and onsite UX.